Back to press releasesNewark, N.J. November 29, 2006 – IDT’s TúYo Mobile announced the launch of a new holiday season promotion. Starting Friday, November 24, 2006 and ending Sunday, January 31, 2007, TúYo Mobile will add five dollars of free talk time to new customer account balances once each week with the purchase and use of a new phone. Customers can talk up to 490 minutes for free over the ten-week holiday program. Additionally, customers can choose to apply their free five-dollar credit towards downloading content. TúYo Mobile is IDT Telecom’s prepaid wireless service designed to meet the mobile calling needs of U.S. Hispanics. IDT Telecom is a subsidiary of IDT Corporation (NYSE:IDT, IDT.C) an international telecommunications and technology company.
“Reaching out to family and friends can become very expensive as we tend to make more calls during the holiday season,” said Louis Ferraro, General Manager of TúYo Mobile. “That’s why now is the best time to become a TúYo Mobile customer to take advantage of the great savings.”
New customers will receive the five-dollar credit once they exceed five dollars of usage for each week during the ten-week promotional period. A free instant text message notification will be delivered to participating handsets as soon as each weekly bonus is applied.
TúYo Mobile provides many features and services that are important to Hispanic consumers, including direct international dialing, low rates to Latin America, state-of-the-art handsets, a fully bilingual customer experience, and country specific alerts featuring breaking regional news, Hispanic celebrity gossip, sports, politics and horoscopes. Also, TúYo Mobile features a large selection of ring tones that span many genres including Reggaetón, Bachata, Salsa, Corrido, Cumbia, Mariachi, Merengue, Tejano, Grupero, Hip Hop and Pop/Rock Alternative. Additionally, TúYo Mobile includes a unique calling card feature allowing international calling from any phone using a TúYo Mobile account balance.
TúYo Mobile recently launched services in Los Angeles and is now available in most major Hispanic markets in the US. TúYo Mobile products are currently available at hundreds of locations throughout the U.S. Customers can also sign up for TúYo Mobile at www.tuyo.com or through Customer Care at 877-IDT-TUYO (877-438-8896).
Recently, TúYo Mobile signed a distribution agreement with SAM’S CLUB, a subsidiary of Wal-Mart Corp. TúYo Mobile phones are now available in select SAM’S CLUB stores in Florida, Illinois, New Jersey, Nevada, and Texas. Customers who purchase phones at SAM’S CLUB during the promotional period must call TúYo Mobile Customer Care to register for the program.
About TúYo Mobile:
TúYo Mobile is a prepaid cellular service that does not require a contract or credit check and has no hidden charges. TúYo Mobile is geared towards the U.S. Latino market; offering its customers a completely bilingual experience, direct international dialing, low rates to Latin America and culturally relevant content. The TúYo Mobile brand name comes from a combination of the Spanish words “tú” (you) and “yo” (I or me). Together they form the word “TúYo” (yours). The brand’s marketing campaigns include TV, radio, print, outdoor advertising and community events focused on Spanish-speaking consumers. TúYo Mobile offers Latino consumers high-quality GSM handsets and a suite of international voice and data features at affordable prices. TúYo Mobile is currently sold at authorized stores in Chicago, Texas, New York, New Jersey, Connecticut, Washington, DC, Pennsylvania, Maryland, Florida, California and Nevada.
About IDT:
IDT Corporation is an innovative and opportunistic multinational company with operations that span various industries. Through its Telecom subsidiary, IDT provides telecommunications services worldwide to the retail and wholesale markets. IDT’s Capital division incubates newer businesses, and the company’s Spectrum subsidiary holds its spectrum license assets. IDT Telecom provides retail and wholesale telecommunications services and products, including pre-paid and rechargeable calling cards, consumer local, long distance, and wireless phone services, and wholesale carrier services. Under the Net2Phone brand name, the company also provides a range of voice over Internet protocol (VoIP) communications services. IDT Capital’s operations include an Energy Services Company (ESCO) in New York State, ethnic food distribution, brochure distribution and other initiatives. IDT Corporation’s Class B Common Stock and Common Stock trade on the New York Stock Exchange under the ticker symbols IDT and IDT.C, respectively.
